To begin with we will set up the international campaigns in minimum 3/recommended 10 top markets (list below).
If less than three markets from the below list of top five are activated, the odds are high that your international Google Shopping campaigns will underperform despite the best efforts made by the Glopal team.
Based on the historical data from hundreds of merchants, we have found out that the Tier 1 markets are more successful than the Tier 2 markets.
|Tier||UK merchants||US merchants||Merchants from other countries|
|Tier 1||France||United Kingdom||United Kingdom|
|Tier 1||United States||France||Australia|
|Tier 2||Italy||Switzerland||United States|