Dashboards in your Glopal Merchant Account – Glopal Help

Two dashboards are provided and they are focused on sales.

Sales

All the data represent the sales recorded into Glopal and all amounts are in your origin currency.

The data includes all sales, meaning it is from both Paid and Non-Paid channels.

By default, the data shows the last 30 days and up to yesterday.

“Sales” in this dashboard is set up the following way (More details: see volume of sales):

“Sales” = “Revenue” = “Product revenue” + “Tax” + “Shipping” - “Discount”

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In the example above, the buyer sees a total order amount of €205.10, this is what is counted as sales.

NB: Note that, in the example, the product amount (€184) already includes the VAT.

In other words, the sales are the order amounts displayed to your buyers and what they are charged and will be paying.

International sales: Total sales generated internationally via Glopal. This includes sales from paid and non-paid channels.
Orders: Total number of orders generated internationally via Glopal. This includes sales from paid and non-paid channels.
Avg Order Value: The average value of orders generated internationally via Glopal. This includes sales from paid and non-paid channels. It can be calculated as [International sales]/[Orders].
Daily international sales: Sales generated internationally via Glopal, per day. This includes sales from paid and non-paid channels.
Top 10 international markets: Chart displaying the sales generated by Glopal per country. The top 10 countries are displayed. This includes sales from paid and non-paid channels.
Cumulative international sales, grouped by week: Chart displaying the cumulative sales generated by Glopal. This includes sales from paid and non-paid channels.

This report focuses on Google Ads only. And the data are sourced from Google Analytics, and the currency is USD.

The data processing latency follows exactly Google Analytics standards, meaning a data processing latency up to 24-48 hours.

The dashboard will show all the transactions that were carried out in the localized stores. And each transaction is identified with a transaction ID.

It is important to understand that tracking 100% of the transactions is nearly impossible. A discrepancy of 5%-10% is expected for various reasons:

Privacy setting: Ad Blockers, privacy-related browser extensions or privacy browsers
JavaScript disabled in a browser
A visitor did not opt-in to your cookie-consent banner
Errors in browsers might prevent tracking code from working
Delay in Google Analytics: Officially, Google needs up to 24-48 hours. But usually, things happen much faster.

Here are what you will see in the Marketing report:

International sales: Total sales generated internationally via Glopal. This includes sales from Google Ads only.
Orders: Total number of orders generated internationally via Glopal. This includes sales from Google Ads only.
Avg Order Value: The average value of orders generated internationally via Glopal. This includes sales from Google Ads only. It can be calculated as [International sales]/[Orders].
Daily international sales: Sales generated internationally via Glopal, per day. This includes sales from Google Ads only.
Top 10 international markets: Chart displaying the sales generated by Glopal per country. The top 10 countries are displayed. This includes sales from Google Ads only.
Cumulative international sales, grouped by week: Chart displaying the cumulative sales generated by Glopal. This includes sales from Google Ads only.