Tracking on your domestic site
Tracking on the localized sites
Glopal builds the localized sites based on your domestic site. And since your tracking code is already on your domestic site, it means that it will automatically be on the localized sites as well. This allows you to track the activity from Glopal localized sites directly into your analytics tool such as GA.
In addition, for our own tracking on the localized sites, we use Google Tag Manager (GTM) to inject a GTM container into those localized sites. And the container contains Glopal’s GA tag that is enabling the tracking of various web and e-commerce metrics such as the following to name only a few:
- Traffic - Source of the traffic
- User path in the site - Visited pages
- Purchased items
When looking at the site source code or when using a tag plugin, you can easily verify the presence of our tag in the localized sites. It is the tag ID: GTM-NQ33NR5.
Multi GTM containers
You may be using GTM in order to implement various tagging, add more context and metadata to the information that you send to Google Analytics, Universal Analytics property and/or Google Analytics 4 property.
Including Glopal's one, it means that there are 2 Tag Manager containers on the localized sites. And here's how it works:
- Glopal’s GTM container is using a separate GTM dataLayer and does not include your tags
- So, it is only your GTM container, which includes tags, that will send data to your properties.
In short, there will be no duplicated data caused by Glopal’s GTM on localized sites.